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The Meredith Database has been merged and enhanced to identify 3.7 MILLION subscribers who donate to their favorite charities. Select by Charitable Cause: Health, Liberal/Conservative, Environmental/Animal, Children's, General/Charitable, Arts/Culture, Humanitarian, and International Aid. For more information, please contact: Sharron Mahoney 201.865.5800 x2226

 


Deeper Inside the Donor’s Brain

Attendees of Leah Eustace’s and Scott Fortnum’s Journey Deeper Inside the Donor’s Brain conference session were asked to fold and then tear shapes out of a piece of paper. When they held their work up, no two matched. “Every person followed the same directions with the same piece of paper and ended up with different results,” said Eustace. “Everyone thinks and behaves differently, including donors. The big challenge in fundraising is figuring out commonalities.” Read more...

Need funds for the good work your organization does? We’ll help you find and win them! Contact Resource Associates for a free consultation. 888.472.6841 or www.grantwriters.net. Grant research • Grant writing • Grant evaluation

 


Fundraising
...

1 of 150 questions you’ll ask today

What’s that? That’s a question, which could also be called an “Ask.” During the recent Association of Fundraising Professionals (AFP) International Conference on Fundraising, Laura Fredricks said that human beings make an average of 150 asks daily -- from “Should I get up now or in five minutes?,” to “Should I take the local road/train or the highway/express?” Read more...

9th Annual Bridge to Integrated Marketing & Fundraising Conference - The Power to Succeed: Gain the Knowledge you need to succeed at the 2014 Bridge Conference, July 9-11, Gaylord National Hotel, outside of Washington, DC. Take advantage of: our more than 70 educational session | Visit our Solutions Showcase | Attend our 3 general sessions |Take your pick of our 3 pre-conference workshops! Visit www.bridgeconf.org

 


Management
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Assigning points to measure engagement

Attracting donors, keeping donors, bringing back lapsed donors all are necessary parts of the fundraising landscape. Just about every nonprofit manager would like to do all of those things better, but many look for ways to measure success so they can do a better job. Read more...

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Donors
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6 elements for a prospect management model

Having a pile of data is in itself no guarantee of success. Similarly, having a boatload of prospects is not much without having some idea about getting the most out of those prospects. Read more...

 

Job Postings...

Chief Program Officer - Albertson, NY

Director of Marketing and Business Development - Beltsville, MD

Education Program Manager - Arlington, VA

 
 
April 22, 2014
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